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In our quest "to be in the know" are we compromising our capacity for unadulterated thought? In this startling book, Dr. Wilson Bryan Key exposes the devious and sophisticated strategies that advertisers
use in newspapers, magazines, and television to manipulate and seduce our thoughts and senses. He explores how the media establishes our "reality" and why, subsequently, Americans are the most manipulated people in the world. This provocative book will forever change the way you view the world around you.
"We are all at the mercy of influences over which we are consciously unaware and over which we have virtually no conscious control." ~ Robert Rosenthal
"If you do not specify and confront real issues, what you say will surely obscure them. If you do not alarm anyone morally, you yourself remain morally asleep. If you do not embody controversy, what you say will be an acceptance of the drift of the coming human hell." ~ C. Wright Mills
Table of Contents
Foreword: The Battle of Beliefs
Author's Warning
Part One - Subliminal Media Technology:
Bending Minds in Pursuit of Power and Profit
1. For Those Who Think They Think for Themselves
2. How to Get Inside the Open Mind—Undetected
3. The Underside of Consciousness
Part Two - Language and Culture: The Tools of Indoctrinability
4. Media—The Brainwashing Laundromat
5. How We Know That We Know That We Know
6. The Real Thing—Symbolic Realities
7. Cause and Effect—The Greatest Illusion of All
8. The Expectations of Stereotypes
9. Self-Fulfilling Prophecies
10. The Self-Sealing World of Objectivity
11. The Permanently Closed Mind
Epilogue
Appendix
Bibliography
Index
296 pages, 6 x 9, Paperback, Illustrated
Price - $18.95
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